New Inspiring Chamber Website: Seattle Metro Chamber of Commerce

Published: Tuesday, November 16, 2021 | Tags: Case Study, Chamber of Commerce, Chamber of Commerce Management Software, Chamber of Commerce Membership Management, Chamber of Commerce Software, Chamber software, chamber website design, CRM, Membership Management Software, Total Software Solution, Website Design, Website navigation

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We are excited to announce the launch of a new website and total software solution for the Seattle Metro Chamber of Commerce. This chamber is the largest in its region boasting a diverse business association of 2,600 companies and 750,000 people in the workforce. 

Using 立博客户端app下载 Freedom’s total software solution and website application gives the Seattle Chamber the ability to:

  • Create unlimited dynamic web pages and forms
  • Manage membership and dues
  • Event planning and registrations
  • Easily pull sales reports
  • Create, schedule, and send email marketing campaigns
  • Access live, on-demand business intelligence reporting
  • Update navigation menus 
  • Set up member surveys and polls
  • And so much more!

We wanted to highlight some key features of this chamber’s new website and showcase these design and navigation options in case you’re looking for some inspiration to implement onto your organization’s site. 

Table of Contents:

Navigation

Navigation

  • The Seattle Chamber uses a mega menu, which is an expandable, two-dimensional dropdown menu that allows organizations to display a large amount of content and pages in an organized fashion.
  • The utility navigation at the top of the page contains secondary action items, which are still very important for the user, such as a member directory, member login, and search functionality.
  • Having a search site feature is very important to include on your site. Learn more about why your chamber needs a search function.

Design

Seattle Metro Chamber website homepage

  • This new website is built with a component-based design. This is comprised of various full-width design components on each page.
  • Using a component-based design is extremely beneficial for adding pages to your website when you need it without having to start from scratch with a design and layout.
  • The main hero image on this website is unique with an image slider, clickable calls-to-action, and overlapping geometric elements. 
  • If you keep scrolling down the homepage, sections like policy advocacy and pressroom, the events lister, and leading investors can easily be updated with new content and images by the Seattle Chamber staff. 

Featured Web Pages

Featured Web Pages

  • The Member Directory can easily be searched by business name, business category, keywords, city, or ownership structure.
  • On the Join web page is a uniquely built membership application where consumers can easily signup and join the chamber.
  • The Events Calendar can be viewed either by month or in a list view. Events can also be searched by category.
  • Members can find all news-related items and resources on the Press Room web page and can search for the updates by category. 
  • Get to know the staff and board of trustees on the Our People landing page. 

Total Software Solution

立博客户端app下载 Freedom Software provides the Seattle Chamber with the tools it needs to grow its membership and revenue. Built on Amazon Web Services and using top-tier technology, the Seattle Chamber is hosted through the cloud and uses the latest security features including facial recognition and blockchain. Using one software system encourages staff and member usage and efficiency. 

Here’s how this cloud-based, access-from-anywhere software is ideal for building and maintaining your website, while also allowing you to manage your membership, finance, sales & marketing.

Membership Management 

Membership Management

Allow your members to find great synergy with your organization by having the proper tools. With the Operations Application, the Seattle Chamber is able to manage its: 

  • Events
  • Member profiles/accounts
  • Dues
  • Business directory
  • Contact databases
  • Sign-up forms of all types

Finance Application 

Finance Application

立博客户端app下载 Freedom’s Finance Application strengthens your existing accounting software without replacing it. This application provides: 

  • End-to-end invoices
  • Collects payments
  • Creates invoices
  • Receives dues
  • A sales subsidiary ledger that provides financial reporting

Marketing Application

Improving member engagement through a great online and marketing experience is one of the most important objectives for chambers. The Seattle Chamber is using the Marketing Application tool from 立博客户端app下载 Freedom to: 

  • Create and schedule campaigns
  • Manage lists and subscribers
  • View analytics
  • Create surveys and poll members 
  • Lead generation to nurture high-value prospects

Sales CRM

Your members and customers are the bread and butter of your organization. The Sales Application used by the Seattle Chamber allows this organization to: 

  • Attract new members
  • Manage the sales pipeline
  • Create new leads
  • Set custom stages
  • Track the sales process from start to finish, and member data
  • Segment customers into groups and establish sales targets

Nontechnical reporting

Nontechnical reporting

Collecting data and reporting is part of the daily routine for chambers. Using nontechnical reporting allows staff members to pull reports on dues and segment information about members. 

For example, this feature can give staff the ability to run reports on how many businesses are owned by women or how many companies are small to medium-sized businesses with a certain number of employees. 

Best of all, the Seattle Chamber manages it all with 立博客户端app下载 Freedom, our all-in-one website, and membership management software. They can manage their website content, marketing tactics, events, news, members/investors, dues, and more, all in one place. This eliminates workarounds and removes the juggling of multiple accounts and software systems to accomplish a single task.

 

We LOVE working with non-profits. See what 立博客户端app下载 could do for you!


Here are some other articles you might enjoy reading:

The Best Chamber of Commerce Websites of 2021

Revenue Models Disrupted: Tech Strategies to Support Your Greatest Opportunity

Looking to Increase Member Engagement on Your Website? Improve Your Navigation With These Tips

 

ACCELERATE GROWTH FOR YOUR CHAMBER WITH POWERFUL WEBSITE & MEMBERSHIP SOFTWARE

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Experience seamless management and unprecedented growth with our all-in-one website and membership software, designed to streamline operations, enhance member engagement, and attract new businesses to your community.

Grow and thrive with 立博客户端app下载.

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